WhatsApp, Messenger and Instagram

Your customers ask. Jabee answers.

Jabee reads your website, your documents and your Facebook Page, then answers your customers in their own language wherever they message you — WhatsApp, Messenger or Instagram. One assistant, one inbox. Have us build yours with you, or build it yourself and talk to it now, before you make an account.

Tell us about your business on WhatsApp and we will build it with you. Or do it yourself in about ten minutes, with no account and no card. See it answer first.

WhatsApp is live today. Facebook Messenger and Instagram are built and in review with Meta — we will open them the day they are approved, at no extra cost on any plan.

  • Official Meta APIs, so your number is safe
  • Ten minutes to set up
  • Arabic and English
  • No website needed
The gap

Your shop is open. Your replies are not.

People message when it suits them. You reply when you can. The hours in between are where the sales go.

23:14

"Are you open tomorrow?"

Answered the next morning
14:02

"How much to deliver to Sharjah?"

They asked three other shops too
09:47

"Where is my order?"

Fourth time this week
See it work

The same night, twice

The same three questions, at 1:47am. Once with nobody awake, once with Jabee answering.

Without JabeeTue, 1:47am

Do you deliver to Jumeirah?

01:47

Where is my order #4182?

02:03

Can I book an appointment for Friday?

02:41

Seven hours of nothing

Read at 09:14. Two of them had already asked somebody else.

With JabeeTue, 1:47am

Do you deliver to Jumeirah?

Yes, we deliver across Jumeirah, usually inside 45 minutes. Read it off your delivery page

01:47, answered in 2 s

Where is my order #4182?

It left the shop at 19:10 and is out for delivery now. Called check_order_status

02:03, answered in 3 s

Can I book an appointment for Friday?

Friday at 10:30 is free. Booked, and you will get a reminder. Created the appointment

02:41, answered in 2 s

Three answered, one order checked, one appointment booked. You were asleep.

An illustration of how Jabee answers, not a recording of a real customer.

What it does

It answers, and it acts

Jabee is an AI assistant for WhatsApp: it reads a business's own website and documents, answers its customers from them in Arabic or English, and calls that business's own systems when a question needs a real answer. Most chatbots can only talk. Jabee can go and find out.

It learns your business

Give it your website address and it reads the whole thing. Hours, prices, delivery areas, returns. If the prices only exist on a menu, upload the PDF — or photograph the board behind the counter, and it reads that. Every answer comes with a line saying where it came from, so you can check it.

It keeps learning after that. When Jabee fetches you and you answer the customer yourself, reply teach and it remembers your answer for the next person who asks.

Useful from day one

The jobs most shops need are already built.

  • Take down a lead
  • Book an appointment
  • Check an order
  • Pass it to a person

It admits what it doesn't know

If Jabee isn't sure, it says so and hands the chat to one of your people. A wrong answer costs you more than a slow one.

Then it tells you. Every question it could not answer goes on a list, with how many people asked it. Write the answer once and Jabee gives it from then on.

Awake when you are not

It replies at three in the morning, on Fridays, and through Eid. Those messages used to sit unread until you opened the shop.

Arabic and English

It answers in whichever language the customer wrote in, and it copes when both turn up in the same message.

Plug in your own systems

Paste a URL, a key, and one sentence about what it does. Jabee works out when to call it and what to send. No flowchart to draw, no developer to book.

name  check_order_status
url   https://api.yourshop.com/orders/{id}
auth  Bearer ••••••••
when  someone asks about an order
Setup

Three steps and you are live

No flowcharts. No agency. Nobody has to get on a call with you.

  1. 01

    Teach it your business

    Paste your website address and it reads the pages, upload your menu or price list, or answer seven questions if you have no site. Most shops here have no website, which is why all three doors exist.

  2. 02

    Try it before anything else

    Ask it what a customer would ask, in your browser. No account and no card to get this far.

  3. 03

    Connect your channels

    Create your account, sign in with your Meta business account, and Jabee does the Meta side for you — your WhatsApp number, your Facebook Page, your Instagram, or all three.

The difference

An agent, not a flowchart

The older tools ask you to guess every question a customer might ever type.

Flowchart buildersJabee
Setting it upFlowchart buildersDraw every branch yourselfJabeePaste your website
A question you didn't plan forFlowchart builders"Sorry, I didn't understand"JabeeIt answers, or fetches a person
Your own systemsFlowchart buildersPay someone to integrateJabeeDescribe it in a sentence
Changing your pricesFlowchart buildersEdit the flow, publish againJabeeUpdate your site and forget it
For developers and agencies

Your API, called by an agent

Jabee decides when to call your endpoint, what to put in it, and how to use what comes back. You describe the tool once, in plain language, and never draw a decision tree.

  • Any HTTP endpoint can become a tool
  • Run all your client accounts from one place
  • Every message and tool call is logged
  • Write your own system prompt
# for one of your client accounts
curl https://api.jabee.ai/v1/tools \
  -H "Authorization: Bearer $JABEE_KEY" \
  -d '{
    "name": "book_table",
    "url": "https://api.client.com/reservations",
    "method": "POST",
    "when": "someone wants to book a table",
    "params": { "date": "ISO date", "people": "how many" }
  }'
Pricing

Three plans, no sales call

Priced per conversation, not per message, and every plan covers all three channels. Try every answer free in your dashboard. You pay when you connect a real channel.

Starter

$59a month

100 conversations, then 45¢ each. WhatsApp, Messenger and Instagram.

  • All three channels, one inbox
  • Every built-in tool
  • Your own tools, as many as you like
  • Website, document, photo and Page reading
  • Learns the answers you give it
  • Handover to a person
Start with Starter

Most popular

Growth

$149a month

350 conversations, then 35¢ each. All three channels.

  • Everything in Starter
  • Three and a half times the conversations
  • A cheaper rate past the bundle
  • Priority support
Start with Growth

Scale

$349a month

1,000 conversations, then 25¢ each. All three channels.

  • Everything in Growth
  • The lowest rate past the bundle
  • For a business answering all day
Start with Scale

A conversation is one customer in one day, however many messages that takes. Not per message, because a customer who asks four questions should not cost four times a customer who asks one.

The honest total

You get two bills, ours and Meta's, and we would rather say that plainly than have it arrive as a surprise. Since 1 October 2026 Meta charges for service messages, which are the replies a business sends inside the 24-hour window a customer opened by messaging them. That is exactly and only what Jabee sends.

The first 1,000 of those per phone number per month are free. After that the rate follows your customer's country: in the UAE it is $0.0157 per delivered message. Meta bills it straight to your own business account. We never mark it up, and we never see it. This is a WhatsApp charge only.

Facebook Messenger and Instagram are built and waiting on Meta's review, and when they open they will cost you nothing extra on Meta's side: the Messenger Platform is free to use. Same assistant, same knowledge, same inbox — one bill instead of two.

A shop answering 500 conversations a month

 StarterGrowth
Plan$59.00$149.00
Conversations past the bundle400 × 45¢ = $180.00150 × 35¢ = $52.50
Meta, if they are all on WhatsAppabout $15.70about $15.70
Total$254.70$217.20

The two plans cross at about 300 conversations a month, and Growth and Scale cross at about 950. On Messenger and Instagram the Meta row is zero, so the same shop answering there pays only our side.

Questions

Before you ask

How much does Jabee cost?

Starter is $59 a month for 100 conversations, then 45¢ each. Growth is $149 for 350, then 35¢. Scale is $349 for 1,000, then 25¢. Every plan covers all three channels. A conversation is one customer in one day, however many messages that takes.

Is there a free trial?

Not a trial, but the part that matters is free and needs no account. Give Jabee your website, or answer seven questions, and ask the assistant anything a customer would ask. You only pay once you connect a real channel and it starts answering your customers.

Does it work on Facebook and Instagram yet?

Not yet, and we would rather say so. Both are built and answering in our own tests, and the permissions they need are with Meta for review now. Until Meta approves them, a connected Page only answers accounts that hold a role on our app, so the dashboard will not let you connect one — connecting today would leave your real customers unanswered. WhatsApp is live and unaffected. Every plan already includes all three, so nothing changes in price when they open.

Will my number get banned?

No. Jabee runs on Meta's official platforms — the WhatsApp Business Platform, and the Messenger Platform for Facebook and Instagram. The tools that get numbers banned are the ones built on unofficial libraries, which is why we didn't build one.

What does Meta charge on top?

On WhatsApp, Meta bills conversations straight to your own business account at its published rates, and we never mark that up. Facebook Messenger and Instagram are built and waiting on Meta's review; when they open they add nothing to Meta's bill, because the Messenger Platform is free to use.

Can I keep my current number?

Only if it isn't already signed in to the WhatsApp Business app. Moving a number onto the API is one way with no route back, so most shops start with a spare SIM. Facebook and Instagram have no such problem — you connect the Page you already have.

What if it gets something wrong?

Every answer shows the page or file it came from, so you can check it. When Jabee isn't confident it stops and passes the chat to a person rather than guessing. That question then goes on a list in your dashboard: write the right answer once, and Jabee uses yours from then on instead of searching.

Who can read my conversations?

You can. Your messages and documents are used to answer your customers and nothing else. They are not used to train models.

Does it work in Arabic?

Yes. Jabee replies in whichever language the customer wrote in, and it handles messages that mix Arabic and English, which is how most people in the Gulf actually write.

What counts as an answered message?

One reply delivered to a customer. Messages your customers send you are never counted, and neither is anything you type in the test chat. If Jabee hands a conversation to a person and that person replies, that reply counts, because it still went out through the number.

What happens if I go over?

Jabee keeps answering. A paying business is never cut off mid-conversation to save a few cents. Messages past the bundle are charged at the plan's rate and the dashboard shows the count as it rises, so it is never a surprise at the end of the month.

Can I change plan or stop?

Both, from the dashboard, whenever you like. There is no contract and no notice period. If you stop, Jabee stops answering at the end of the period you have paid for.

Do you charge per user?

No. The plans are per business, not per channel or per seat: all three channels are included, and as many of your people as you like can read the inbox and answer from it.

How is this different from a chatbot?

A chatbot follows a flowchart you drew, so any question you did not anticipate falls through. Jabee reads your own content and works out the answer, and it can call your systems to check something real rather than only talking.

Have us set it up Or create it yourself. No account, no card.